Earlier this year, I read Simon Sinek's book, Start with Why. It quickly became a catalyst in my life because I realized that people, as well as organizations, need to have a clear understanding of their whys or their purposes. If an organization doesn't know why it exists, chaos will ensue. The same is true for people. Then I read Blake Mycoskie's book, Start Something That Matters, and the personal journey intensified.
I realized that knowing and living your why are two different concepts. It's like knowing how to get to the beach versus actually going to the beach. I wasn't content to encourage people to know their whys; I wanted them to live their whys. And, so, the writing of Live Your Why began. This story is important because the discovery of your why will be the result of several seemingly unrelated influences in your life.
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