Know Your Niche - Own Your Market

Information

What sets you apart? Other people say they offer what you do. So if you are in a room with 10 of them...why should anyone use you?

Website: http://www.FreeAgentAcademy.com
Location: Pikes Peak National Forest
Members: 816
Latest Activity: 11 hours ago

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So...what sets you apart?

A high percentage of businesses ultimately fail...or struggle along in survival mode, because they have never differentiated themselves from the crowd. Look around at all of the flourishing businesses in your community and with each and every one, you can see where they own a particular niche.

Whatever you say you do...there are others who claim the same thing:
- What sets you apart?
- What do you specialize in?
- What is unique about your business?

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I chime in here as often as I can...it's an exciting community that I'm a fan of...and I've many friends, members and clients that participate here. My blogs and podcasts happen at Free Agent Underground, then most of my time is spent going deeper at Free Agent Academy. I'd be honored if you'd check us out there too:

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Discussion Forum

Looking for everyone's ideas on my new seminar!

Started by Alex Barker. Last reply by Alex Barker 11 hours ago. 2 Replies 0 Likes

Got Suggestions, Anyone - Video Commercial?

Started by Frances Butler. Last reply by Frances Butler May 17. 6 Replies 0 Likes

Unique Niche - Calligraphy!

Started by stephen rager. Last reply by stephen rager Apr 17. 7 Replies 0 Likes

Help with a HUGE Decision

Started by Lisa. Last reply by Camden Ross Apr 14. 13 Replies 0 Likes

Building a Platform around my niche

Started by Ericka Joseph. Last reply by Ericka Joseph Apr 13. 4 Replies 0 Likes

How "niched down" is your niche?

Started by Mark Lilly Apr 5. 0 Replies 0 Likes

Searching for my niche...is it hiding?

Started by Chris McArthur. Last reply by David Price Apr 2. 11 Replies 0 Likes

Stepping Out In Faith; False Starts; New Beginnings. HE IS RISEN!

Started by Frances Butler. Last reply by Frances Butler Mar 29. 2 Replies 0 Likes

Feedback on my Page

Started by Karlene Cameron. Last reply by Ericka Joseph Mar 22. 1 Reply 0 Likes

Delivering your message to your target market / future clients...

Started by Catalyst John. Last reply by Jared Latigo Mar 6. 4 Replies 0 Likes

Talent Consortium

Started by Eric Swanson. Last reply by Eric Swanson Feb 27. 3 Replies 0 Likes

Finding a new niche

Started by Emily Buresh. Last reply by Ericka Joseph Feb 15. 9 Replies 0 Likes

Name, Web Address, Logo

Started by Alicia Barr. Last reply by Ericka Joseph Feb 9. 8 Replies 0 Likes

We're looking for a few good speakers...

Started by Lynne Watts. Last reply by Lynne Watts Dec 8, 2012. 3 Replies 0 Likes

Selling

Started by Gerod Farmer. Last reply by Sean Diedel Nov 18, 2012. 14 Replies 0 Likes

I can master half of anything

Started by Patrick M. Matherne. Last reply by Patrick M. Matherne Nov 16, 2012. 13 Replies 0 Likes

My niche

Started by Sean Eagan. Last reply by Sean Diedel Nov 13, 2012. 3 Replies 0 Likes

Do I focus on a smaller niche or take my chances going a bit broader?

Started by Jane Stefanowicz. Last reply by Sean Diedel Oct 2, 2012. 22 Replies 0 Likes

What don't you like to do?

Started by Tim Kellerman. Last reply by Sean Diedel Sep 19, 2012. 12 Replies 2 Likes

How to Speed up my slow moving Bath & body business

Started by Nashonta McDowell. Last reply by Abby Abell Aug 29, 2012. 18 Replies 0 Likes

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Comment Wall

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Comment by Ericka Joseph on Monday: Hi Everyone:

Udemy.com is offering 75% off of their online classes, to include mine. Sale ends 22 May. Use coupon code: FLASH75. They have great catalog of different classes to choose from. You might also get ideas of another way to leverage your niche.

Comment by Alex Barker on May 7, 2013 at 12:29pm: Simple easy action. I like it. Thanks Kevin!

Comment by Kevin Miller - Free Agent on May 7, 2013 at 12:23pm: Making a sticker should be easy...talk to a local printer and they'll hook you up, or search online. Get a bunch and see what folks' responses are.

Comment by Alex Barker on May 7, 2013 at 12:19pm: Thanks Kevin for your input! I really appreciate it.

I've wondered the same thing, will people actually buy this... I think so! But outside opinions are appreciated :)

I still need to more research into how to accomplish my goal, like how to make a sticker. Please pass along anybody you know who might point me on the righteous path.

Comment by Kevin Miller - Free Agent on May 7, 2013 at 12:07pm: Hey Alex, welcome. Just saw the info on your idea. All the issues you cover can be addressed, but the main thing I'd recommend is to do a small test first. So many people put big time and money into an idea, hoping it will 'take off' like the panic button guy's idea.

Get a bunch of samples made and see if you can find people who actually want them...and would use them. Just locally.

It's like a franchise restaurant. All of them started as just...one. In one town. It was only after having success small, that they built another, and another...

Comment by Alex Barker on May 7, 2013 at 11:49am: Hi all,

New member here. Looking for wisdom and expertise in the world of marketing a novelty product.
If you have spare time, I'd love your advice. I would appreciate passing along someone you know who'd be willing to show me the ropes

I'd love to send anyone who helps a free product! It's all apart of the dream :)

More info can be found here:
http://48days.net/forum/topics/help-ideas-for-my-novelty-idea?xg_so...

Comment by stephen rager on April 14, 2013 at 10:53am: Work that Niche!

Please help me promote this Scholarship by giving it the social media bump!

Thought this would be appropiate from the group I belog to.

http://amoderndayscribe.wordpress.com/2013/04/14/the-dancing-letter...

Comment by Kevin Miller - Free Agent on March 25, 2013 at 5:44pm: Sounds promising Ryan...congratulations!

Comment by Ryan Baker on March 25, 2013 at 5:34pm: There's a lot more that goes into it than most people know. I am looking forward to sharing some of the psychology behind helping others relax and literally breathe easier. *elevator pitch* :p

Comment by Kevin Miller - Free Agent on March 25, 2013 at 5:25pm: OK, gotcha. I've never used anyone for residential cleaning...till now. Just hired a lady we know to clean our rental property.