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I'm stuck on finding more creative ideas on bringing more people onto my site.  I have participated in forums, guest posted on blogs, but have had a moderate to low return on getting traffic to my website.

The website in cherubdefense.com.

Do you have other creative ways to drive more traffic onto my website?  What can I do that would produce results and not extra work and bring more people to learn from my message?

Thanks a lot in advance and I look forward to your suggestions =) 

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This is something I've been struggling with as well. One great resource I use is http://www.chalenejohnson.com/. I have found that I can bring in more traffic using social media. It's free to do, but it takes time to implement it into a daily routine. I use Facebook and Twitter primarily. I need to get back into using YouTube since it is such a powerful marketing tool. Hope this helps!

 

Wow! Excellent advice, Emily.  I have been using facebook a lot and I do have a twitter account, but I haven't been using that.  I will find ways to incorporate those items to bring more people to my website.

Hello Elmer, Your website is interesting and off to a good start. Here are some immediate questions that occured as your website was viewed:

  • What are you selling?
  • Who is your audience and where are they located?
  • Why should I sign up for your newsletter?
    • What is the content?
    • How often is it published?
    • What is the content of the free book offer and why do I want it?
  • How long will it be before products & reviews are available instead of "coming soon"?

The Cherub Defense logo attracts attention. The rolling banner works well when content is active. The free book idea attracts attention and encourages signups for your newsletter. The picture of you and your wife in the bio was good since it creates a positive personal connection. I am really intriqued by the combination of life coaching, financial peace, and martial arts as a combined self defense concept. This idea really needs developed on your website

I hope this helps, Doug

Thanks, Doug!  Those are great questions to ask myself.  I will take some time tonight to focus on those questions.  I appreciate the time you took to look at my site and give me some pointers and addressing some positive attributes to the sites as well.  It is well appreciated!  

In looking at the code for your site, there are several things that you could do to optimize your site and help the search engines find you better. (Free is always good!)

1. Change your title tag to something like "Self Defense Products and Training by Cherub Defense". The first few words of your title tag carry a lot of weight for the search engines.

2. Add some meta tags to your header, particularly the description code. This is part of your website that is only seen when people do searches for you. If you have access to your webpage code, add this to your header:

<meta name="description" content="Put a complete sentence of no more than 120 characters in here that you want the search engines to show" />

3. I would also expand the copy on your home page to at least 250 words. It's not a hard and fast rule, but for search engines, that is a good amount.

4. When you guest post on blogs, to what page do you link? Does it capture their information in return for something - a white paper, a cool catalog, a resource guide?

I hope that helps.

Tammy

Thanks for the coding advice.  I haven't done much coding except through adding pictures onto my blog.  I'll try incorporating your advice onto my site to make more "searchable".  I'll see what I can do with the meta tag to what you advise.  Also, thanks for the the meta tag code so it's easy for me to update the website!

Thanks, Tammy!

In "The 4-Hour Workweek" page 170, Timothy Ferriss provides a step by step process for becoming an "expert" to increase credibility and raise your profile. Parphrased the process is: 1 join 2-3 trade associations in your field. 2 Read the top 3 books on the subject and summarize each on one page. 3 Give one free seminar at a well known university and then give the seminar at two well known companies. 4 offer to write one or two articles for trade magazines. 5 Join ProfNet which is a service journalists use to find experts to quote for articles.

I suspect you have some of these steps covered already. This is simplified and incomplete from Tim's book but covers the basics. I highly recommend his book if you havn't read it.

 

I haven't read the book, "the 4-Hour work week," by Timothy Ferriss, but I will certainly put it in my "to-read" list.  Those steps sound like an amazing plan to help someone be seen as an expert in the field.  I appreciate suggestions and I will do what I can to incorporate it into what I'm doing right now.

Thanks, Steve.  I appreciate you taking time out of your day to help me in my dreams!

Hi,

here are some ways that I used to drive traffic though it requires (some) work but can also be outsourced if you want to:

- Write short articles (150 words) and publish it on popular article directories like ezinearticles; do not forget to put in your website link within the authors box so people can click below the article to get to you

- market on twitter and facebook: get to know people and give them free advise and tips of how to "self-defend" themselves

- look on google keywords tool and find out what the best keywords in your niche are: then optimize your blog with these keywords (might need help with that).

- Paid traffic (PPC) if you know how is also a great way to get targeted customers to your site but that needs a little bit of a learning curve - and you need to know your customer value before you pay for traffic.

Hope that helps,

Warm regards

Halid

Hi Halid,

Great feedback.  I am currently working on short articles to pass on the knowledge of being an expert.  I will look into ezinearticles as a possible route to share my knowledge.  Thanks for the heads up on that.

I have been doing a lot on Facebook, but not so much Twitter.  I do have an account with Twitter, but since there have been a lot of suggestions on using twitter.  I think I'll give that a try for the new year.

I have used optimized words and SEO tools for my blogs.  So thank you for affirming that drive to bring more people to my sight.

I haven't heard of PPC.  I'll do some research and thanks for bringing this to my attention.  

Halid, thanks for taking the time for looking into my site.  I appreciate the feedback you've given and will definitely incorporate your suggestion to my site.  

Elmer

You are very welcome, I really like your side by the way. Tried Ninjutsu myself and found it very painful for myself - so I left it to the experts :-)

Feel free to ask me any questions should to come across some issues - be careful not so spend too much on PPC but find those valuable & cheap keywords.

Have a Happy New Year !

You tried Ninjitsu?  Awesome!  You probably know who Black Belt Hall of Fame Stephen Hayes is.  I've met him a few time and he has also trained at my school as well.  In fact, his dojo is very close to where I live.

I will definitely ask you questions if I have some issues.  If you say not spend so much on PPC, I'll take that advice.

Thanks again for your time.  It is very much appreciated!

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