I feel like I need some structure to my marketing efforts... I do it hit or miss (which usually means miss!).
Do you have, or have you seen, an outline or schedule that helps you stay on track with a consistent marketing plan?
I'd love to hear your thoughts!
I think that's a great idea! I offer accountability for my coaching clients... I need that for myself as well!
ERIN: I love the variety of the comments and suggestions you are getting. I am about 6 weeks from finishing my first book. As far as the marketing plan, I found it most helpful to think of the book launch (or the specific date I have planned for the launch) and work backwards. Creating a"TO DO" list as to do what, when and calculating how much time it will take to get each task done. Working backwards made me aware that time is of the essence. I didn't want to find myself with book in hand and then say OK, how and what do I do to market this product?
Thanks for the question. I love reading everyone elses ideas!